Your one stop source for professional & creative WordPress web design
Hi, I’m Karen, a professional freelance website designer and marketing consultant in Phoenix and Seattle. I create custom-designed WordPress websites with Elementor, personally handling everything from A – Z, including the UI / UX design, website build, brand and content strategy, speed & SEO optimization, hosting set-up, and maintenance. The sites are well-planned to deliver results and help you achieve your business objectives. You can expect ethical work and quality all the way around like what I delivered for this client—-> Happy Client Letter
My Website Specialties
I personally design and build WordPress websites that are modern and geared to deliver results. To ensure your new website utilizes current technology, I stay on top of website trends and regularly research and identify the best, state-of-the-art WordPress tools such as Elementor that have staying power. After working on hundreds of websites, I understand the many website design and development pitfalls to avoid. I also understand what it takes to make a website awesome and differentiate it from the competition. My favorite tools and technologies are: WordPress, Elementor (a tool with advanced technology capabilities,) top-rated highly customizable "skeleton" themes like Astra, HTML5 / CSS, Photoshop, Illustrator and Adobe XD.
An old hat optimizing sites for SEO, I know modern white hat SEO and how to stay clear of black hat SEO. My modern SEO services include:
- Identifying your ideal target keywords
- Working those keywords into the most important sections of your site such as URLs, H1 and H2 headlines, first paragraphs, metatags, image alt tags, internal and external linking.
- Installing Google Search Console and Google Analytics, reporting your URL to the major search engines
- Optimizing your site for speed (as this effects SEO)
- Optimizing your site for security (installing your SSL certificate)
- Installing Cloudflare
- Signing up for "Google My Business" and local listings.
- Google Tag Manager is also an extra service that is available.
Also a professional and versatile copywriter, I can edit your existing copy or develop new content with a sales or educational emphasis, for example. I’ve put the pencil to the "paper," writing the content for over 150 websites and am still counting. See my copywriting microsite at https://copybykaren.biz.
As a former longtime creative director of a well known, highly reputable Seattle agency, I led the development of brand positioning and competitive positioning for most of our client brand re-inventions or refreshes. Then and now, I kick off most website projects with message and creative concept development, then integrate the messaging throughout all marketing collateral and digital media. This is an optional service, but a little clever can make a big difference differentiating you.
With 3 years' experience personally building/designing websites, and over 15 years' of being directly involved in the concepting, brand strategy, UX, UI, browser testing, spec writing and development, and overall creation of websites and online presences for hundreds of companies, you can expect knowledgeable insight and solid recommendations from me. Because technology and digital marketing are ever-changing, I verify, double-check and triple-check my recommendations with regular online research and personal testing. I'm just as much of a technical research nut as I am an imaginative creative thinker.
The hosting company you choose to host your WordPress webiste is key. It effects the speed of your site which, in turn, effects how Google ranks your site. I've done the research for you. For the best value, support, security and features, Siteground is the hosting company I recommend. I can set up your Siteground hosting and maintain your site updates. (I do not earn any commissions from Siteground.)
- my EXPERIENCE
- my INSIGHT
- my CREATIVITY
Services you need are backed by EXPERIENCE.
INSIGHT comes from listening to you.
There's CREATIVITY in the works for you.